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Tag Archives: lifetime value
Falling in love again – Retention Marketing Basics
[NOTE: You found an old version of the website – please check out fractionalcmo.uk for more up-to-date marketing articles!] I’m always one to make things simple. So here’s my simple guide to retention marketing: Identify what made the customer fall in … Continue reading
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Tagged customer marketing, customer satisfaction, lifetime value, loyalty, marketing, nps, retention marketing
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Richard Leader 